Law / United States / Maine
Maine Chatbot Disclosure Act
A citation is an address, not a summary. The first part names the law; what follows narrows it to the exact section, article or paragraph.
In force.
An AI transparency rule binding private bodies.
As of 6 September 2026.
What it requires
- Clearly and conspicuously notify a consumer that they are not engaging with a human being if you use an AI chatbot, or any other technology simulating human conversation, to engage with them in trade or commerce in a way that could mislead a reasonable consumer into believing otherwise.
- A violation is enforced as an unfair trade practice under Maine's Unfair Trade Practices Act.
What this law does
Drafted with AI from the cited sources under the direction of UnGovr staff. UnGovr holds editorial responsibility for this page.
A person may not use an AI chatbot, or any other computer technology that simulates human conversation, to engage in trade and commerce with a consumer in a way that may mislead or deceive a reasonable consumer into believing they are engaging with a human being, unless the consumer is notified in a clear and conspicuous manner that they are not. A violation is a violation of the Maine Unfair Trade Practices Act.
The provision was enacted as LD 1727 (P.L. 2025, ch. 294), originally allocated to 10 M.R.S. § 1500-Y and since reallocated by the Revisor of Statutes to its current citation, § 1500-DD. The Legislature's own bill-status page records enactment and the Governor's signature on June 12, 2025.
When LexLint raises it
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Read the law
official text, Maine Revised Statutes (legislature.maine.gov)